SYLVAN SIGNS
9954 SW Arctic Drive
Beaverton, Oregon 97005
Phone: (503) 430-8072
Fax: (503) 430-8539
E-mail: info@sylvansigns.com

Sylvan Signs Glossary - P

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paint: 1. The general term for pigmented coatings that are applied to an object or surface while in a liquid state and then allowed to dry into a colored, protective finish. 2. The process of applying a liquid coating to an object or surface.

painted wall sign: A sign that is painted directly onto an exterior wall of a building.

pan channel letter: A dimensional letter that is constructed with integrated face, back and sidewalls so as to make the letter appear as a single solid unit.

pan face: A plastic sign face that has had three dimensional lettering or graphical elements vacuum molded (embossed) into its surface. (Also called embossed plastic face sign.)

panel: Any visible surface of a sign on which copy and/or art is present. One or more panels make up the sign face.

Pantone Matching System (PMS): A standardized color scheme used in the printing industry to ensure the consistency of color from design to final print.

parapet: A low wall built along the edge of a building's roof.

parapet sign: A sign mounted on the parapet of a building. (See also building mounted sign.)

patina: The thin layer of color, corrosion or texture that develops on a metal surface as a result of natural (exposure to the elements over time) or artificial (chemical treatment) oxidization. The color of patina on bronze is typically brown while patina on copper is typically green or green-gray.

pattern: A full-scale design layout of a sign or its components such as the neon tubing or lettering. (See also pounce pattern.)

pavement graphics: Graphics and markings applied to roadways and parking areas to guide and manage traffic and to supplement other traffic signs.

pegged out: A term describing letters mounted using pegs or pins such that they stand off from the substrate to which they are attached. (Also called pinned out.)

pennant: A triangular flag. (See also banner.)

permanent sign: Any sign that is affixed to a building or structure in such a manner as to give it the support necessary to resist environmental loads over time and to preclude easy removal.

permit: A legal document (license) granted by the appropriate government agency that gives official permission to take a specific action, e.g. erect a sign.

phosphor: A chemical substance that becomes excited and emits visible light when struck by electrons from another source such as an ultraviolet light. Phosphors continue to emit light for a time even after the energizing source is removed. Phosphorous coatings are used on the inside of fluorescent lamps.

phosphorescent sign: A sign that uses inks, paints or dyes containing phosphors.

photopolymer: A type of plastic having a photosensitive coating which can be masked and photo-etched to create a tactile sign message. It is commonly used for ADA signage that requires Braille lettering.

pictogram: A symbol or simple illustration used to represents an object or concept. Commonly found in ADA and DOT signage. An example of a pictogram would be the wheelchair symbol seen on some ADA signs, the presence of which indicates a handicap accessible location.

pigment: A natural or synthetic insoluble compound used to infuse color into other materials such as paints and inks. (See also dye and stain.)

pinned out: A term describing letters mounted using pins or pegs such that they stand off from the substrate to which they are attached. (Also called pegged out.)

planning permission: Authorization required from the Local Planning Authority to install an illuminated sign or billboard. (See also permit.)

plaque: An inscribed, commemorative plate or tablet, usually of metal, placed on a building, monument or the like.

plasma screen: A type of flat-screen digital image display which is uniformly flat and less than five inches deep and uses gas plasma technology.

plastic: A generic term for a wide range of synthetic materials which consist of long chains of polymers that are moldable and soften when heated. Many plastics used in the sign industry are of the thermoplastic variety, which means they can melt and solidify repeatedly.

plastic faced letters: Channel letters in which the front of the channel is covered by a translucent plastic face, diffusing the neon lighting within. (See also regency and embassy letters.)

Plexiglas: The trade name for a brand of acrylic sheeting, which (like Kleenex) is often mistakenly used as a generic term.

plywood: A common type of wood product sold in 4' x 8' sheets. Plywood is made of a number of thin sheets of wood laminated together with the grain of the adjacent layers perpendicular, except for the two outside plies, which are parallel to provide stability.

PMS (Pantone Matching System): A standardized color scheme used in the printing industry to ensure the consistency of color from design to final print.

point-of-purchase (POP) sign: In-store advertising designed to stimulate impulse purchases by shoppers inside a store. The term applies to a store's internal sign system, as well as special displays and dispensers created by and for specific product manufacturers. Also known as "point-of-sale advertising."

pole sign: A freestanding sign, usually double-faced, mounted on a round pole, square tube, or other fabricated member without any type of secondary support.

polyester: A synthetic fiber used for its strength and resistance to ultraviolet deterioration. It does not have the stretch and elasticity of nylon and, as a result, will often last longer.

POP (point of purchase) sign: In-store advertising designed to stimulate impulse purchases by shoppers inside a store. The term applies to a store's internal sign system, as well as special displays and dispensers created by and for specific product manufacturers. Also known as "point-of-sale advertising."

porcelain sign: A traditional process to coat metal with a ceramic slip which is fired at extremely high heat to create a durable, glasslike surface that is impervious to the environment.

portable sign: A freestanding, on-premise sign, not designed to be permanently affixed in place. These could include free-standing signs or notices as well as point-of-purchase signs.

portrait format: Proportion of a sign in which height is appreciably longer than width. (See also landscape format.)

positive space: The copy and art on a sign face. The opposite of negative space.

post and panel sign: A sign panel with one or more posts.

post mounted sign: A sign that is attached to one or more sign poles.

poster: 1. A series of paper sheets printed for use on a billboard. Other substrates used for posters include plastic and cloth. 2. Also, a sign typically printed on paper and intended for indoor use. Other substrates used for posters include plastic and cloth.

poured in place: Refers to concrete footings for signs. Wet concrete is delivered or mixed on site and poured into a form, creating desired shape. Normal curing and finishing techniques are applied as necessary. Alternative to pre-cast concrete, which is formed, poured, cured and finished off site, then brought to site and installed.

powder coating: A specific process for applying paint to a surface that creates a very durable protective surface.

PPI (pixels per inch): The number of pixels in a raster image that will occur in one line in the span of one inch. The higher the PPI, the greater the resolution and the less distinguishable each pixel becomes.

precast concrete: Steel-fiber or glass-fiber reinforced concrete cast in a mold.

precinct sign: A sign marking the entrance to a town, neighborhood, development, park or other public area. (Also called gateway sign.)

primary colors: The three colors from which all other colors can be created. In paint pigments, the primary colors are yellow, red and blue. In four-color process printing, all colors are mixed from yellow, magenta(red) and cyan(blue). In light, the primary colors are red, green and blue. See also RGB display, additive colors.

primary wiring: Electrical wiring that directly connects a transformer to the breaker box.

projecting sign: A sign that is attached to a building but extends beyond the building structure. Regulators often set a predetermined distance that a sign must extend beyond a building for it to be considered a projecting sign. A decorated awning is an example of a projecting sign. (Also called blade sign.)

prototype: Usually a full-sized sample that uses final materials, methods of construction, fasteners and finishes to test assembly, design, construction and appearance issues. Also used approve the "first sample" in a long production run.

public path: A heavily used route, including corridors and public elevators, that connects public destinations.

push-through: A letter or graphic which is cut out, then pushed through a corresponding space that has been removed from a sign substrate. The push-through is typically different color and/or material than the rest of the sign. Typically used with an opaque sign cabinet and internal lighting. "Push-thru letters" are most often translucent acrylic letters that are pushed through a sign face panel to be flush or over-flush with the front surface of the sign face.

pylon sign: A freestanding sign that is not a pole or ground sign.

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Where creativity comes in all shapes and sizes! Call Sylvan Signs today at 503.430.8072!


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